How do you choose a ‘good’ art show or crafts fair when you’re a beginner? A few simple cues can help you, plus one reliable source.
The first cue is the quality of promotion. Does this fair have an online presence, and does their site look professional? (If not, tell them about my […]

Years ago, when I worked in fashion in Los Angeles, a co-worker at the May Company told a great story about a desperate ad campaign.
He’d had just a few hours to write a newspaper ad for the ugliest argyle socks ever made.
He wrote this headline: “You’ve never seen socks like these!”
The socks sold out the […]

It’s important to be friendly when you have a booth at an art show, a crafts fair, or any art-type festival.
Often, owners of new art galleries visit shows like this, to spot new talent. You may be invited to participate in an upcoming gallery show, or find a similar opportunity to […]